The DIfference Blog
We share how growth hacking strategies and tactics can help you scale your customer acquisition.
What is ByteDance? Founded in 2012 by Yiming Zhang, ByteDance and its app TikTok is going to be a major player in the social media industry.
We often get asked at The Difference, can you guarantee coverage with links? The short answer is no. But we help increase the likelihood of securing that all important backlink.
Globally there are billions of CIoT devices. Find out who is set to win, the impact of 5G and the challenges for the CIoT Industry.
Founder marketing, is critical to any startup or scale-up. Building a brand around a particular figure is essential to early startup success.
A Super App allows a user to access several services from one single app. This is the dream of the world's most ambitious entrepreneurs.
M&A is becoming increasingly competitive; brutal pitches, painfully long deal cycles and LPs who only get paid when the deal has been done.
What is the difference between SEO and SEM? Appearing as high as you can on search engine rankings has never been more critical.
Helping Asian startups and scale-ups access Europe and enabling bullish European firms to get a foothold in the economies of the future.
What The Difference Group Delivers
Collaborating with ambitious, hungry and fast paced clients; The Difference deploys difference makers into your business to unlock hidden value for founders, investors, customers, prospects and wider stakeholders.
Enabling scale through the creation, development and iteration of strategies that match short, medium and longterm goals and aspirations.
Create marketing campaigns that hit the mark. Find new markets, customers and audiences. Building meaningful customer experiences.
Having a sales team is great. But having a high-performing sales team is better. Unlock sales excellence within each individual contributor.