Difference Email Marketing Blog

Email marketing is a form of digital marketing that involves sending marketing messages via email to a group of subscribers. It can be used to build relationships with potential and current customers, promote new products or services, or simply keep customers informed about a company’s brand and offerings. The difference blog is a great resource for learning more about email marketing and how it can help businesses connect with their audience and drive results.

Hypertype-AI-Email-Writing-Tools

By Alex Lawford on 26th March 2023

Hypertype chrome extension uses AI to write business emails. Enabling faster sales rep, account manager onboarding & FAQ response management.
optimise landing pages in 13 steps

By Alex Lawford on 13th January 2023

Optimise landing pages with this step by step guide that will enable you to create build convert and optimise landing pages that increase Paid SEM ROI.
B2B Marketing Funnel The Difference Group

By Alex Lawford on 7th January 2023

The Difference Group is on a quest to help marketers, salespeople, founders, and CEOs understand their businesses and to help unleash the potential of their marketing channels and teams.
Account-Based Everything, ABX or ABE what is it

By Alex Lawford on 31st December 2022

Account-Based Everything or ABX combines marketing, sales development, and customer success teams to drive personalized engagements throughout the customer lifecycle.
How can a M&A Advisor increase deal flow

By Alex Lawford on 20th August 2021

M&A is becoming increasingly competitive; brutal pitches, painfully long deal cycles and LPs who only get paid when the deal has been done.

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