Our Clients – FieldworkHub
The Difference Delivers For Fieldworkhub
– 400% growth in lead generation YoY
– 350% increase in website pages per session
– 40% drop in bounce rate
– 50% improvement in website speed
What Does FieldworkHub do?
qualitative research participant recruitment & Project management
FieldworkHub is the UK’s fastest growing market research participant recruitment firm for qualitative market research. Enabling businesses in both B2B & B2C make informed decisions through primary data collection and end-to-end market research project management.
Conversion Rate Optimisation
CRO Brief
Improved critical parts of the website to increase conversion rates and improve overall website stickiness.
CRO Delivery – Oct 2022
The Difference, took the approach that the current website could be dramatically improved via a number of optimisations. Key elements of the site needed updating – our approached focused on improving website header, footer, homepage, blog and case studies
FieldworkHub CRO Results
In the month after we carried out this project; MoM Oct vs Nov 2022 impact saw a doubling of inbound leads + page views and a 26% drop in bounce rate from 68% to 42%.
Search Engine Opitmistion
SEO Brief
Improve the visibility of FieldworkHub on search. Aimed at increasing the number of inbound leads to FieldworkHub.
SEO Delivery
Since launching the new website pages for FieldworkHub. Organic traffic has increased dramatically. The number of inbound leads to the site has jumped 300% since we started our collaboration.
FieldworkHub SEO Results
Q2 2022 vs Q3 2022 saw an increase in clicks of 50% and a 100% increase of inbound leads due to better targeted keywords focused on intent and a better overall onsite experience.
What The Difference Group Delivers
Collaborating with ambitious, hungry and fast paced clients; The Difference deploys difference makers into your business to unlock hidden value for founders, investors, customers, prospects and wider stakeholders.
Enabling scale through the creation, development and iteration of strategies that match short, medium and longterm goals and aspirations.
Create marketing campaigns that hit the mark. Find new markets, customers and audiences. Building meaningful customer experiences.
Having a sales team is great. But having a high-performing sales team is better. Unlock sales excellence within each individual contributor.