Sales Confidence

The Difference collaborated with Sales Confidence founder James Ski, to launch a new community aimed at driving excellence within the SaaS industry aimed at nurturing celebrating top sales talent with the rapidly expanding SaaS industry.

Sales Confidence Brief

Create and build a grass roots movement aimed at driving sales excellence within SaaS.

The Difference Strategy

Phase 1 – Digital Strategy

Create a digital experience that drives a quality customer experience, builds the community and encourages signups.

Phase 2 – Growth Strategy

Leverage the competitive psychology of sales people; creating an annual Top SaaS Sales Leader list.

James Ski Sales Confidence Event - The Difference Group

Our difference

Email newsletter Signups

0 > 1000 email signups in 6 months. With a monthly email newsletter campaign.

Launched SellOut event Format

Managed and crafted the format around the Sales Confidence events. Managing photography, videography and PR.

Launched SaaS Sales leaders Competition

Created the SaaS Sales Leaders competition. With 1m+ social impressions with £0 ad spend across LinkedIn.

Tell Us About Your Project

We look forward to making The Difference to Your Business

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The Difference Group

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