Strategy, Sales & Marketing agency That Makes The Difference

The Difference was created to enable businesses unlock their true potential across strategy, marketing and sales enablement.

Strategy, Marketing & Sales Expertise

Our team of difference makers have helped hundreds of businesses in a wide array of sectors unlock their difference across strategy, marketing and sales disciplines.

SaaS Experts

Helping startup, scaleup and enterprise in SaaS find product market fit, source / win bigger accounts and create communities.

B2B Experts

Working with B2B leadership teams we create strategies, deliver marketing and create sales processes that enable scales

Marketplace Experts

Marketplace specialist solve your biggest supply and demand challenges; challenges that make or break a marketplace.

Research Agency

Over the past year our biggest client is one of the fastest growing market research firms; helping them smash revenue targets.

Mobile App Experts

Our teams have collaborated with mobile app businesses helping them create better product and driving downloads and revenue.

Tech Experts

All our difference makers are all tech enthusiasts and all have experience working within the technology sector.

Founder & Marketing Lead

Extensive experience consulting with leadership teams to deliver disruption.

Sean Westwood The Difference Group Marketplace Expert

Marketplaces Lead

Solving supply and demand challenges for marketplaces in UK, Europe and Australia.

Craig Maxwell SaaS Expert SalesBolt

Sales Enablement Lead

Integrating ABM & sales processes that empower your sales teams to hit targets!

Rob Leech Marketing Recruitment Headhunter

Recruitment Lead

Recruiter placing candidates for 4 of the top 10 global media agencies worldwide.

Sangam Pandey Technology Difference Maker

Technology Lead

Engineering manager and technical director building platforms that scale.

What The Difference Group Delivers

GTM Planning

Product Strategy

Marketing Strategy

PR & Comms Strategy

Sales Onboarding

Cadence Planning

Sales Playbooks

CRM Integration & Implementation