Marketing Difference Maker
As an experienced revenue leader, Alex Lawford brings over 10 years of knowledge across marketing, sales operations and technology. With deep sector knowledge in B2B, SaaS and market research. Alex specialises in helping businesses go from £1m to 10m and beyond creating the ideas and implementations that enable businesses to scale. Most recently, Alex collaborated with market research leader FieldworkHub and delivered a 350% YoY growth in inbound leads through website optimisation, SEO and more.
Brand Logic Content marketing CRM Optimistion Team Management SEO CRO Conversational Marketing Marketing Planning Website Development
Founder & Strategy Lead
Extensive experience consulting with leadership teams to deliver disruption.
Solving supply and demand challenges for marketplaces in UK, Europe and Australia.
Sales Enablement Lead
Integrating ABM & sales processes that empower your sales teams to hit targets!
Recruiter placing candidates four of the top 10 global media agencies worldwide.
Engineering manager and technical director building platforms that scale.
Collaborating with ambitious, hungry and fast paced clients; The Difference deploys difference makers into your business to unlock hidden value for founders, investors, customers, prospects and wider stakeholders.