The Difference is your marketplace partner for overcoming toughest supply, demand & operational challenges.

The Difference Marketplace Scale Program

The Marketplace Scale Program takes the combined learning of over 100 client engagements. Every client engaged had similar marketplace challenges, so we’ve put together a comprehensive program that solve marketplace demand and supply side problems.

Demand Side

What’s in it for the customer?

We look to align ourselves with your business. Understanding the pains, what works and how we can help source better leads.

Supply Side

What’s in it for the supplier?

Create a personalised growth engine. Bridging the knowledge gap between sales, marketing and operations.

Biz Objectives

What’s in it for the business?

Use best practise advertising methodologies to create campaigns that help prospects make the right decision.

Craig Maxwell



Highly recommend working with The Difference Group!

The team was able to break down a reasonably extensive rebranding and website project into clear, concise deliverables. As a result, within 3-months we’ve already started to see the results of our new strategy as anticipated.”

What’s In The Marketplace Scale Program?

For marketplaces, finding the perfect balance between supply and demand is critical to ensuring success.

Review Your Marketplace Model

Understanding how your marketplace operates, getting to grips with your data sets and understanding knowledge gaps.

Review Marketplace Supply

Understanding the makeup of your supply; whether it’s dogs, cat, rabbits or property. This program looks to help you find more of whatever makes your marketplace tick.

Review Marketplace Demand

Are you in need of customers? The Difference team gives you the toolkit to find new customers for your marketplace.

Test Marketplace Hypothesis

Testing is done on a small scale to ensure our strategies deliver results for your marketplace.

Create Marketplace Scaling Plan

The Difference execute a scaling plan that delivers results based on the tests conducted. Our automation experts look to streamline processes to make

James Ski


Sales Confidence

The Difference Group works fast and delivers. It’s as simple as that!

What makes The Difference exceptional is their ability to support you in crafting your long term vision to ensure the decisions you make today are moving you towards your goals.

“After the first month of our collaboration, inbound lead generation increased threefold.”

Jo Goodson

Managing Director

HampleTon Partners

Book Scale Consultation

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GTM Market Planning
Product Strategy
Marketing Strategy
PR & Comms Strategy

Sales Enablement

Sales Onboarding
Cadence Planning
Sales Playbooks
Cultivate integrated markets


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Can I work with The Difference Group?

We’re not restricted to just the UK, nor is our expertise confined to just one industry. No matter what your needs are, we can help you reach your audiences, no matter where they might be. We know how to plan and execute marketing campaigns, help sales teams hit target and bring in all important leads.

How long has The Difference Group been AN Agency FOr?

A new player in the industry, The Difference Group was founded in 2020 with a very clear mission and even clearer values. We wanted to create a company that could compete with the industry’s giants, but we knew that we wouldn’t be able to do that with the same old solutions. We’ve created a highly flexible solution for clients to take advantage of the strategy, sales and marketing knowledge locked in our team.

What makes us different from Other marketing agencies?

Our core values make us different. Our aim is to embed ourselves into your team, understand your business and the biggest challenges that you need help solving. We look to solve the biggest challenges that represent a massive difference to your objectives and your bottom line.

How Long are partnerships?

Over the past 12 months we’ve had 100% retention rate of out clients. The Difference standard terms are 3-6 months, this ensures we have enough time to deliver the best results by creating an account plan that’s focused on your objectives and that’s 100% personalised around your and your teams’ specific needs.

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