Difference Makers are fractional consultants who are at their core experienced strategists and experts in one or two highly specialised fields. All Difference Makers are vetted and have each collaborated on a project with our founder either in roles or as consultants at firms. If you are looking for trusted, reliable and proven talent get in touch. Difference Makers can be brought in as individual consultants or, we can work as a team to solve challenges together.
Founder & Head of Difference
Alex Lawford has a wide depth of experience across strategy, product marketing and sales.
Opportunity and Crisis Mapping
Strategic eCommerce & Marketplaces Lead
Sean Westwood is our designated Aussie. Sean is a marketplaces master supply, demand and ops.
Strategic Sales Enablement Lead
Craig Maxwell has got the knack of creating tools that scale and run with few to no overheads.
Building Tools That Scale
Strategic Solutions and Architecture Lead
Sangam Panday is a cool cat under pressure. He's an insane product owner and solutions architect.
Delivering the impossible
Strategic Recruitment & Talent Lead
Rob Leech finds talent that make teams work, and dreams happen. He's the man for talent in London.
Flexablity helps drive creativity it also let's us plugin to your business with a relationship that works for your needs and budgets. Our difference makers collaborate with teams on a fractional leadership, advisory, full time contracting or agency model.
Looking for someone who can help steer the ship around a specific business or technical challenge? We may have the difference maker for you.
Collaborating directly with leadership we enable teams we advise on everything from business strategy, to hiring and innovation.
Our team can act as full time team members on the ground to deliver, achieve and accelerate your mission. No matter what you are looking to achieve.
Collaborating on specific what we like to call 'missions' to achieve results looking to deliver a high value outcome or we can be on a traditional retainer.
Working with you to deliver the strategies that help you make a bigger difference by hitting your growth, marketing and sales goals.