Founder & Head of Difference
Alex Lawford has a wide depth of experience across strategy, product marketing and sales.
Opportunity and Crisis Mapping
eCommerce & Marketplaces Lead
Sean Westwood is our designated Aussie. Sean is a marketplaces master supply, demand and ops.
Sales Enablement Lead
Craig Maxwell has got the knack of creating tools that scale and run with few to no overheads.
Building Tools That Scale
Solutions Architecture Lead
Sangam Panday is a cool cat under pressure. He’s an insane product owner and solutions architect.
Delivering the impossible
Recruitment & Talent Lead
Rob Leech finds talent that make teams work, and dreams happen. He’s the man for talent in London.